The local shopper
The Strand serves the entire Gold Coast and Northern NSW regions, with the location of the centre within a prominent key retail precinct of a major tourist beachside location.
This makes The Strand at Coolangatta the first port of call for local shoppers.
SO WHO ARE THEY?
The average age of our main trade area residents is 42.4 years old.
Couples with dependant children are the most prevalent household type, making up 36.3% of the main trade area households.
83% of locals are Australian born (above the SEQ average of 74.5%)
37.3% of locals own their own home (above the SEQ average of 28.7%)
The Primary Trade Area (PTA) encompasses Coolangatta, Bilinga, Tugun, Tweed Heads, Tweed Heads West and Bilambil Heights. Secondary sectors include Currumbin, Currumbin Waters, Currumbin Valley, Tallebudgera, Elanora, Palm Beach, Tallebudgera Creek, Burleigh, Kingscliff, Tweed Heads South, Banora Point, Terranora, Fingal Heads, Chinderah, Cudgen, Kingscliff, Casuarina and Duranbah.
Looking beyond the local residents, 50% of total centre sales come from customers outside our total trade area - these are customers from the rest of the Gold Coast and Northern NSW, as well as domestic and international tourists.